Confirming previous rumors, Argentinian giants Boca Juniors yesterday announced a long-term partnership with Qatar Airways. Qatar Airways will replace financial services company BBVA, which has sponsored Boca since 2012.
The deal follows last month’s announcement of a Qatar Airways' shirt sponsorship of Roma, which the Italian club described as their largest ever sponsorship deal.
Boca Juniors Sign 5-Year Qatar Airways Shirt Sponsorship Deal
Starting with the 2018-19 season, Qatar Airways will be on the front of the Boca Juniors jerseys until the end of the 2022-23 campaign. The new Boca Juniors Qatar Airways sponsorship deal is rumored to be worth 5 million USD per season.
“We are very proud and grateful that one of the most prestigious airlines in the world has chosen Boca Juniors as part of their regional expansion strategy in South America,” said Boca president Daniel Angelici. “We are sure this agreement will be very fruitful for both institutions in fulfilling their objectives and goals.”
“Qatar Airways is delighted to partner with world-renowned football club Boca Juniors as we enhance our sporting sponsorship portfolio with the world’s best teams,” added Qatar Airways chief executive Akbar Al Baker. “We are excited to further expand our presence in South America with our brand represented on the club’s jerseys, and look forward to supporting the Boca Juniors in their forthcoming seasons.”
First AS Roma, now Boca Juniors. What do you think of Qatar Airways' recent sponsorship deals? Share your thoughts in the comments below.