We have breaking news from the Serie A, as Inter have apparently agreed on a new sponsorship deal with Digitalbits. Digitalbits, a block chain for brands, will replace the current shirt sponsor Socios from the 2022-23 season onward. This is reported by Calcio e Finanza.
Digitalbits Sign Shirt Sponsor Deal With Inter
Digitalbits are already currently sponsoring Inter in the form of a sleeve sponsorship. Now, they are taking their partnership a step further, by becoming the successors of Socios, who only became Inter's shirt sponsors at the start of this season.
The deal is worth 28 million Euro/season, valid until 2025
According to Calcio e Finanza, the new Digital Bots Inter main shirt sponsorship deal is valued at 85 million Euros plus bonuses for three years until 2025 (28,333 million Euro/season).
Inter Announce Digitalbits Sleeve Sponsorship Deal
Socios only recently replaced Pirelli as Inter's new shirt sponsor, so it is odd that they are only remaining in this role for one season. Socios will remain Global Sponsor Advertising Rights for an annual fee of 1 million euros.
Above is a Photoshopped image of how the 22-23 Inter home shirt could look with the Digitalbits logo in white.
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What do you think of Inter's new shirt sponsor for the coming seasons? Comment below.