The new Atlético Paranaense 2014 Home and Away Kits were released today. Just in time for the first Brazilian League match against Gremio on April 20 2014, Umbro and Atlético Paranaense unveiled the new home and away shirts for the 2014 season. Three weeks ago, the Brazilian club unveiled a limited edition 90-years anniversary kit, which will be used as third kit during the 2014 season.
The Double Diamond brand Umbro celebrates the return to the kit market, after they lost many kit contracts to Nike, who sold them to the Iconix Brand Group in 2012. Umbro managed to sign several new kit contracts across Europe, including a contract with the famous Premier League team Everton and Frech club RC Lens. Umbro is known for their timeless and iconic kit designs.
Umbro Atlético Paranaense 2014 Home Kit
This is the new Atlético Paranaense 2014 Home Jersey.
The new Atlético Paranaense Home Kit features the traditional colors of the Brazilian club, which were worn throughout the 90 years history of the club. Inspired by the kits worn in the 2000s, the new Atlético Paranaense Kit comes with narrower stripes and a darker tone of red compared to the previous kits.
The new Atlético Paranaense 2014 Home Shirt features the label with the lettering "FURACÃO - 90 anos em 4 linhas centenárias", "Hurricane (club nickname) - 90 years with 4 stripes in a centenarian", referring to the 100 years century of the stadium Joaquim Américo. The new Umbro Atlético-PR 2014 Kits are sponsored by Caixa, a Brazilian bank.
For the font, Umbro decided to use the same font used in 1994 by the Brazilian National team, at that time sponsored by the English brand Umbro. The classical font features an inconspicuous Double Diamond Watermark, while the kit features a classical and unique kit collar.
Umbro Atlético Paranaense 2014 Away Kit
This is the new Atlético Paranaense 2014 Away Shirt.
The Atlético Paranaense 2014 Away Kit is mainly white with light grey vertical stripes. The shirt features contrasting black details, a black collar and black logos. The club decided to use the old CAP badge instead of the usual club logo.