You surely know that famous picture of Lionel Messi next to the payless ad of UEFA Champions League sponsor Mastercard. There are a few examples when billboards look like being made for the player - here are some of the best contextual ads in football, compiled by @dr_javi.
Lionel Messi x Mastercard - Priceless
Xavi x Mastercard - Maestro
Messi x Movistar - Sigue Me (Follow Me)
River Plate - Nos Vemos (We Will See Us)
Lucas Viatri - SoluciĆ³n (Solution)
Do you know of any other great ads x football players? Let us know in the comments below.