Aston Villa, who gained promotion to the English Premier League, today announced a record-breaking commercial agreement with W88 to be Principal Partner for the 2019-20 season. W88 replace 32Red, another betting firm, as Villa’s main sponsor.
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The news of Aston Villa's deal with W88 come shortly after Wolves announced that they early terminated their deal with W88 to sign with ManBetX. W88 is a rapidly growing brand in the gaming industry with a strong presence in Asia. They specialise in sports betting, live dealer casino, poker, slots and lottery games.
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W88 Logo To Feature On Kappa Aston Villa 2019-2020 Jerseys & Training Wear
The logo of Asian betting and gaming company W88 will feature on the club’s Premier League Kappa home and away shirts as well as first-team training wear.
Aston Villa’s Chief Commercial Officer, Nicola Ibbetson, said: “The Club is delighted to welcome W88 as a new Principal Partner of the Club, their logo will sit proudly on our kit for the 2019-20 Premier League season.
"This is a record-breaking commercial Partnership for the Club, our promotion to the Premier League offers our Club Partners a global platform to reach our worldwide fan base.”
Hilly Ehrlich, W88 Business Development Manager, said: “We are both thrilled and excited to be working with Aston Villa, who, for more than 140 years, have been one of England's top football clubs.
"We look forward to engaging with the fans, players and club management in the coming months. W88 is a renowned online gaming brand with a significant member base. The brand represents trust and integrity, with sports namely soccer at its core.”
The Aston Villa 2019-20 Premier League jersey will be produced by Kappa as part of their new three-year agreement.
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