Chelsea FC has officially dropped a stunning new in-house lifestyle collection that pays tribute to the club's deepest roots. Dubbed the 'Pensioners' collection, the range celebrates the historic bond between the football club and the famous Chelsea Pensioners.
Chelsea 2026 Heritage 'Pensioners' Collection
Designed in-house (independent of Nike), the collection focuses on "timeless style" and "retro sensibilities".
The new in-house Chelsea 2026 Heritage 'Pensioners' collection is predominantly Navy and White/Cream, but it is accented with flashes of Scarlet Red - a direct nod to the iconic red coats worn by the Royal Hospital Chelsea veterans.
The standout feature of this collection is the revival of the club's very first crest.
Before the lion became the symbol of Stamford Bridge, Chelsea was defined by the image of the "Chelsea Pensioner". The collection features a recreation of the famous "Percy the Pensioner" crest, which served as the team's visual identity from their inception in 1905 until 1952.
This vintage logo is embroidered in gold on navy and white items, bringing a sense of prestige and history that modern logos often lack.
The pieces are predominantly Navy and White/Cream, but they are accented with flashes of Scarlet Red - a direct nod to the iconic red coats worn by the Royal Hospital Chelsea veterans.
The 11-piece range covers a variety of premium leisurewear items:
- Tops: Two T-shirts, two knit polo shirts, and a classic long-sleeve rugby polo.
- Knitwear: A standout cream cable-knit V-neck sweater that screams "Old Money" aesthetic.
- Outerwear: A piping hoodie, a solid navy track jacket with a red zip, and a panelled track jacket featuring a white chest band.
- Bottoms: Matching shorts and track pants.
T-Shirt #1 -White
T-Shirt #2 - Navy
Knit Shirt #1 - White
Knit Shirt #2 - Navy
Rugby Polo Shirt
Cable Knit Sweatshirt
Piping Hoodie
Track Jacket
Panel Track Jacket
Shorts
Pants
The in-house Chelsea 2026 Heritage collection follows a growing trend of clubs releasing high-quality, unbranded (non-manufacturer) heritage lines to appeal to fans looking for lifestyle apparel rather than performance sportswear.
What do you think of Chelsea's new 'Pensioners' collection? Do you prefer this vintage 1905 crest over the current modern Lion? Let us know in the comments below.