Adidas will release a new football kit typeface in 2019. Set to be used for many Adidas team's kits such as the brand's Copa America 2019 jerseys, the new Adidas 2019 kit font replaces the infamous Adidas 2018 World Cup typeface.
The official Adidas font used on its FIFA World Cup jerseys caused confusion due to its square, Cyrillic-style letters and numbers. The 2018 World Cup font was inspired by traditional Soviet imagery. The font uses sharp 90-degree strokes which causes confusion between letters like ‘A’ and ‘R’ & ‘X’ and ‘K'.
Adidas 2019 Kit Font - Set to Be Used for 2019 Copa America
A much less irritating style than the 2018 World Cup font, the new Adidas 2019 jersey typeface has a modern style with common styled letters and numbers.
The Adidas 2019 font is set to be released soon. National teams like Germany who will not release a new kit for 2019 will continue to use the 2018 font, quite logically.
Do you like the new Adidas font for 2019? Let us know in the comments below.