Carlsberg Leaves FC Copenhagen As Main Shirt Sponsor After 22 Years

Danish club FC Copenhagen will have a new main shirt sponsor from the 2021-22 season.

22 år med Carlsberg på brystet⚪️?❤️

Vi glæder os til det fortsatte samarbejde med endnu mere fokus på fanoplevelser - og til at vi nu kan byde Unibet velkommen på brystet af trøjerne fra den kommende sæson #fcklive pic.twitter.com/N4ZwfSN797

— F.C. København (@FCKobenhavn) July 1, 2021

FC Copenhagen Signs Two-Year Main Shirt Sponsor Deal With Unibet

As announced earlier this year, Unibet replaces Carlsberg from the summer of 2021 as F.C. Copenhagen’s front-of-shirt sponsor with an agreement that runs for a minimum of two years, with an option to extend.

Carlsberg will remain on the sleeves

Carlsberg will remain on the sleeves of FCK’s home and away kits.

Carlsberg have wanted to focus the partnership further in the direction of the stadium and beer experience for FCK fans and other guests during football and concerts taking place in Parken, rather than exposure on the jersey.

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