Under Armour yesterday announced a multi-year partnership which allows the brand to make the kits for New York Cosmos with the beginning of the 2016 NASL season, replacing previous shirt supplier Umbro. It is the Under Armour's first-ever kit sponsorship deal with a professional soccer team in the United States.
"We are very excited about this new alliance with Under Armour," said New York Cosmos Chief Operating Officer, Erik Stover. "We share many of the same brand values, including ambition and innovation. Under Armour is one of the fastest growing performance brands in the world and we can’t wait to share our new kit with our fans," he added.
Under Armour Signs First Professional Soccer Club in the United States
Here are two sneak peaks of Under Armour's first-ever NY Cosmos Kit.
However, while both parties just announced that they have agreed a multi-year kit deal, the Baltimore-based brand also released a video that shows the first sneak peaks of New York Cosmos' 2016 Home Jersey that will be officially unveiled on March 16.
"We are pleased to launch our partnership with the New York Cosmos," said Peter Murray, VP Global Brand and Sports Marketing, Under Armour. "The team is a fantastic partner as we continue to help grow both the sport and our brand’s footprint here in the United States. As the reigning NASL champions, the New York Cosmos have a big season ahead and we’re excited to be part of that journey."
Do you like what you've seen of New York's Cosmos first-ever Under Armour Kit? Let us know in the comments below and stay tuned for the official launch of the jerseys that will take place at the Under Armour Brand House in New York City on March 16.