Reigning La Liga champions Real Madrid are set to extend their jersey sponsorship deal with Adidas until 2031, latest rumors from Spain suggest. The new Adidas Real Madrid deal could be already announced in the next few days.
Real Madrid to Extend Adidas Deal Until 2031
Some months ago, a leaked paperwork revealed that Adidas have committed to pay Real Madrid one billion Euro between 2015 and 2024. Annually, Real Madrid would have received a fixed payment of 70 million Euro, plus 22.5 percent of all sales of Real Madrid branded merchandise made by Adidas (Real Madrid would receive at least additional 30 million Euro per year + 22.5% of sales that exceed that sum).
However, while the leaked contract was never signed by both parties, Adidas now offers the Spanish club to renew their current deal immediately (without waiting until the current deal ends in 2020) until 2031 for a record-breaking sum (reportedly 150 million Euro / year).
If both parties would reach an agreement, it would be the bigget sponsorship deal in football ever with an entire sum of around 2 billion Euro (Barcelona will get up to 155 million Euro / season from 2018 until 2028).
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