Update: The 2026 World Cup groups have been drawn - we have added the suppliers to FIFA's official infographic. There is no single group in which there is only one brand, and so far, no group in which three of the four teams wear one brand. Iran is expected to switch kit makers, so we kept them clear. Some other smaller teams could also sign new contracts ahead of the 2026 World Cup, but we do not expect many changes.
2026 World Cup Kit Battle: First 42 Qualified Teams
Adidas temporarily leads with 13 teams, followed by Nike with 11, and Puma close behind with 10.
- Adidas (13): Mexico; Japan; Argentina; Colombia; Algeria; South Africa; Qatar; Saudi Arabia; Germany, Belgium, Spain, Scotland, Curacao
- Nike (11): USA; Canada; South Korea; Australia; Brazil; Uruguay; England; France; Croatia; Norway, Netherlands
- Puma (10): New Zealand; Paraguay; Morocco; Egypt; Ghana; Ivory Coast; Senegal; Portugal; Austria, Switzerland
Adidas maintains its advantage with 13 national teams, including host nation Mexico, reigning champions Argentina, and many teams from Europe.
Nike ranks second with 11 teams, including two host countries: the United States and Canada, as well as many familiar nations such as England, Brazil, and France.
Puma stands third with 10 teams, seven of which are from Africa, while the remaining three are from Europe.
The Challengers (8 Teams, 8 Brands)
The qualification stage also highlights a great variety of other brands. Eight different suppliers complete the current list of 18 teams.
- 7Saber: Uzbekistan
- Majid: Iran
- Kelme: Jordan
- Marathon: Ecuador
- Kappa: Tunisia
- Tempo: Cape Verde
- Reebok: Panama
- Saeta: Haiti
2022 World Cup Kit Battle
Do you think Adidas will continue to lead the brand battle at the 2026 World Cup, or will Nike take the lead? Share your thoughts below.