Vinicius Jr. is currently visiting Morocco. What caught our attention was not only his decision to wear a Puma Moroccan football jersey but also to post these images prominently on his Instagram account.
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The Real Madrid superstar's choice to don a Puma jersey amid his holiday adventures surely showcases his appreciation for Moroccan football and culture. It is also a gesture of respect towards the host country during his visit.
However, from a sponsorship perspective, it's a departure from the norm. Athletes often adhere strictly to their contractual obligations with sponsors. The picture on his Instagram has gained more than 5 million likes already - free advertisement not only for Morocco but also for Puma.
This raises questions about brand loyalty and sponsorship agreements. As a Nike athlete, such a move might seem unusual, considering the rivalry between Nike and Puma in the sports apparel industry.
During Vinicius Jr's previous visit to NBA games, he exchanged jerseys with LeBron James. On that occasion, he maintained brand consistency by exchanging a Nike Brazil kit for a Nike Lakers kit.
What do you think of Vinicius not only wearing but prominently posting a picture of him in the Puma Morocco kit? Let us know in the comments below.